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Insights for Entrepreneurs

Category: Marketing and Advertising

Air Freight For Better Business

Speed is everything in business. Whether it’s speed of getting a deal done, speed of purchase or simply speed of transportation, speed gets you ahead of the game and ahead of the competition. It’s what could stand you out from the rest of your rivals. Think about it. If your product takes days to arrive whilst your competitor’s takes weeks, chances are the customer will be swayed towards using your company. It’s certainly something to think about and with a steady decrease in air freight price, it’s also a legitimate option for a small business which means they can now compete with much larger companies in the same industry. Let’s have a look at some of the overall advantages of using air freight as opposed to another form of transportation.


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It goes without saying that a plane is obviously faster than a large cargo ship. What you must work out before hand is whether you’d prefer to use air freight which is indeed faster but has limited capacity or us a cargo ship where you can transport far more but at the expense of time. If it’s simply speed you’re after however, air freight wins every time.


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Originally posted 2015-07-01 23:35:22. Republished by Blog Post Promoter

How Sharing Non-Promotional Content On Your Website Can Help Your Business Grow

For many people in the business world today who haven’t yet had much experience with Internet marketing or SEO, it can seem counter intuitive to post content on your own website that isn’t directly promoting your company or brand. However, with today’s consumers ever more aware of promotional ploys, a company has to have some amount of non-promotional content on their website in order to draw a crowd. Continue reading »

Originally posted 2015-09-07 13:52:45. Republished by Blog Post Promoter

4 Tried and Tested Marketing Techniques Every Dentist Can Use to Bring in New Leads

Marketing is a powerful tool that you can use to increase traffic to your dentist clinic. There are many marketing techniques that you can apply to bring new leads such as fine-tuning your branding and value proposition; using feature-benefit selling and researching your competition. You can also create invaluable offers tailored to audience niche. These are some of the techniques you can apply to grow your dental business. Continue reading »

Originally posted 2018-12-13 01:35:45. Republished by Blog Post Promoter

How Well Do You Know Your Logos? – Take a quiz

One of the best traits you can have as an entrepreneur or businessperson is the skill of being attention to detail. Provider of specialist books printing services, Precision Printing, has created a tough logo quiz (perhaps one of the toughest you’ll ever come across right now) with which you can test your own observation skills in a practical application of the observation skills required of a budding entrepreneur or businessperson. It’ll put even the savviest of the brand conscious amongst us right through their paces and is worth a go. Continue reading »

Originally posted 2017-02-21 19:48:11. Republished by Blog Post Promoter

The importance of online marketing for businesses in the modern era

Today, the vast majority of consumers either search and place orders online for products before going to a physical location to make their purchases or buy directly online. What’s more, an ever-growing percentage of them place orders when on the move, via a smartphone or tablet PC, and they use social media to do it.



More and more business owners have come to recognise the key role online marketing has to play in ensuring the continued success of their companies. You may have invented the most innovative product or service the world has ever seen, but if no one knows about it, how can you possibly hope to sell it? Forget press advertising, and TV commercials are out of reach to many SMEs and start-ups, especially if you are aiming at a global audience. Online marketing is by far the cheapest and most cost-effective way of reaching as many people as possible, as quickly as possible.

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Hopefully, you will already have a company website. A website makes it possible for consumers to browse at any time of the day or night, seven days a week. Assuming you have a contact page and an e-commerce facility, they can email you and place orders whenever they please. Today’s consumers expect to receive a more personalised service. The internet has made it possible to track the behaviour of visitors to your website, which means you can identify what interests them. You can target specific groups or individuals with sales campaigns that you already know stand a good chance of success. You can email them to check that they are satisfied with their purchases and ask them to complete customer satisfaction surveys.




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Originally posted 2015-06-19 01:43:40. Republished by Blog Post Promoter

5 Tips To Creating Engaging Content

No matter what internet marketer you hear, each one will have a different perspective on what the most important element is when it comes to marketing. You may hear it is contextual ads, social media, or budget; however, the most crucial factor when it comes to marketing is engaging content. Continue reading »

Originally posted 2017-01-29 18:21:23. Republished by Blog Post Promoter

Four Internet Marketing Strategies That Can Keep Your Business Growing

Corporate leaders who are serious about making their organizations successful should know that developing a dynamic internet marketing presence will help them realize the goal. Yet if you’re unfamiliar with the world of online advertising, you may not know how to get your ecommerce presence off the ground. But don’t worry. The information found in this quick reference guide will provide you with basic data regarding several key internet marketing strategies that can keep your company growing in the online sphere: Continue reading »

Originally posted 2017-05-10 16:57:23. Republished by Blog Post Promoter