Select a Site
Insights for Entrepreneurs

Category: Marketing and Advertising

Four Internet Marketing Strategies That Can Keep Your Business Growing

Corporate leaders who are serious about making their organizations successful should know that developing a dynamic internet marketing presence will help them realize the goal. Yet if you’re unfamiliar with the world of online advertising, you may not know how to get your ecommerce presence off the ground. But don’t worry. The information found in this quick reference guide will provide you with basic data regarding several key internet marketing strategies that can keep your company growing in the online sphere: Continue reading »

Creating Videos That Sell Your Products

If you spend any time at all on YouTube, you know that videos are an important part of the marketing process. Once upon a time, the videos you saw to market businesses were all simply commercials on the TV, but with the internet, there are so many more places to share commercials and videos.

Continue reading »

8 Quirky Tips For Getting Your Business Card Designed

Business cards play a vital role in ascertaining the credibility of a business. Its design, format and colour speak a lot about yourself and your business. Before you even utter a word in front of your client, business cards have the capability to create a good or a long-lasting impression on your clients’ minds. No matter how many cards you had already got printed in the past, you have to come up with innovative business card ideas to stand out from the crowd. In case, you have no time to conduct in-depth research on your own, don’t resist going for a reputed printing shop’s help. A few handy tips for designing your dream business card are mentioned as follows:

Continue reading »

Digital Signage Displays Create Engagement

Digital signage displays can improve customer experience. Marketers know that improving customer experience unlocks more sales and higher revenues. Recent research from Gartner says that product or service price doesn’t directly correlate to customer loyalty. Customers experience is an essential business differentiator today. Continue reading »

Turning Free WiFi Into Pounds

The start-up capital required, operational costs and overheads of running a web-based business may be low in comparison to starting a physical business, but by no means are the costs at absolute zero. There are indeed some costs involved and I mention operating an online business as a means through which to turn free Wi-Fi access into pounds because that’s ultimately what it comes down to. Continue reading »

How Well Do You Know Your Logos? – Take a quiz

One of the best traits you can have as an entrepreneur or businessperson is the skill of being attention to detail. Provider of specialist books printing services, Precision Printing, has created a tough logo quiz (perhaps one of the toughest you’ll ever come across right now) with which you can test your own observation skills in a practical application of the observation skills required of a budding entrepreneur or businessperson. It’ll put even the savviest of the brand conscious amongst us right through their paces and is worth a go. Continue reading »

6 Things to Consider When Choosing an E-Commerce Platform

During the early stages of your business, choosing an e-commerce platform is one of the most important decisions that you will make. Today, with more people than ever before shopping online for the added convenience and choice, small business owners are finding that an e-commerce store is no longer an option, but a necessity. No matter which products you are selling online, getting set up with the right e-commerce platform is fundamental to your success. We’ve listed some of the main things to consider when making this important decision. Continue reading »