Ever wondered what draws you to certain brands? For example, you’re exploring Instagram and you come across a great image. So you go through to that user’s account. Thirty minutes later, you realize you’ve looked through every single photo, nearly all the way back to their first post. What is that powerful force that held your attention […]
In an age of microwaved meals in minutes, planned obsolescence, and cheap plastic packaging, we are rapidly using up resources, only to throw away a significant portion of the products we buy. Our landfills are overflowing with things that will likely be intact long after humans are gone from the planet, killed off perhaps by […]
The conversation about how social media is changing publishing has been going on since the dawn of social media. Ten years ago, prognosticators were sure social networks would usher in a new era for publishing. Five years later, social media spelled doom for the industry as a whole.
If you’re an avid multi-tasker like me, you probably see a real value in podcasts. You can digest valuable information for your business while walking the dog, commuting to a client meeting, or even while working at your desk. And yes, there are lots of excellent podcasts for entrepreneurs out there, but today, I wanted to put […]
Everybody loves free stuff. Therefore, any time you can tap into that positive association (and reinforce your branding at the same time), it’s good news. It’s not a new concept, either. Swag has deep roots in history–dating back to the election of George Washington in the late 1700s when promotional buttons were handed out to […]
Are you struggling with deciding on your career path? Want a job that can help others but is also mentally stimulating? Excited about working in a field that is constantly developing and changing? If this sounds like you, a career in law may be just what you want to pursue. A long-term career in law […]
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